Privacy Policy
Last Updated: 2026
Challenge Led Innovation ("we," "us," "our," or "Company") operates challengeledinnovation.com (the "Website"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Website.
Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, and contact details you voluntarily provide through forms or inquiries
- Technical Data: IP address, device type, browser type, operating system, and referral source
- Cookies: Persistent and session-based cookies stored on your device
- Usage Data: Pages visited, time spent on pages, clicks, searches, and interaction patterns
- Affiliate Tracking Data: Referral identifiers and conversion information for affiliate program purposes
How We Use Information
We use collected information for the following purposes:
- Website analytics and performance monitoring
- Affiliate tracking and commission calculations
- Site improvement and user experience optimization
- Responding to inquiries and customer support
- Marketing and promotional communications (with consent)
- Compliance with legal obligations
Cookie Policy
Types of Cookies We Use:
- Essential Cookies: Required for Website functionality
- Analytics Cookies: Track user behaviour and site performance
- Affiliate Cookies: Enable tracking of referrals and commissions
- Marketing Cookies: Support targeted advertising and retargeting campaigns
Cookie Opt-Out: You may disable cookies through your browser settings. Note that disabling cookies may affect Website functionality. For more information on cookie management, visit aboutcookies.org.
Third-Party Links
Our Website contains links to third-party casino operators and affiliate partners. We are not responsible for the privacy practices, content, or security of external websites. We strongly encourage you to review the privacy policies of any third-party site before providing personal information.
Third-party operators control their own data collection and use practices independently of Challenge Led Innovation.
Your Rights
Under Australian Privacy Principles (APP) and the Privacy Act 1988 (Cth), you have the right to:
- Request access to your personal information
- Request correction of inaccurate information
- Request deletion of your information (subject to legal obligations)
- Opt-out of marketing communications
- Lodge a complaint with the Office of the Australian Information Commissioner (OAIC)
If you are located in the EU or UK, GDPR rights apply. If you are in the US, CCPA and state privacy law rights may apply.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy. Affiliate tracking data is retained for periods required by our affiliate program terms. You may request deletion subject to legal retention requirements.
Contact Us
For privacy inquiries, complaints, or to exercise your rights, please contact us at:
Email: privacy@challengeledinnovation.com
We aim to respond to privacy requests within 30 days or as required by applicable law.